Turn conversations into customers.

Answer with AI. Keep your team in the loop. Help customers buy. Bring WhatsApp, Instagram and your online shop together in Waabot.

A business owner working on her laptop in a bright fashion studio
Sarah’s Store A conversation that goes further
Hi! Can you help me choose a pair?
AI assistant

Of course. What size do you wear, and what’s your budget?

From a question to an order.A little help can make all the difference.
WhatsApp Instagram Your shop

Good conversations deserve a better workspace.

Your knowledge, put to work.

Help your AI answer the questions customers ask most, using information about your own business.

A team ready to step in.

Let automation start the conversation and your team continue when a customer needs a person.

A clearer path to purchase.

Connect the helpful reply, the customer details and the place where someone can buy.

One workspace. More ways to grow.

Meet the tools behind your next helpful reply, successful order and returning customer.

An AI assistant answers a customer using the store’s own knowledge. Illustrative example.
Your business knowledge
Products & prices
Delivery information
How you like to help
Sarah’s assistantHere to help you choose
Do you have shoes in size 40?
Yes! What style are you looking for, and what is your budget?
Answered with business knowledge

Your knowledge. A more helpful answer.

Let your AI handle product questions, guide a customer’s choice and collect useful details. It answers using the business knowledge you provide.

  • Helpful answers about your business
  • Recommendations that start with a question
  • A person ready to step in when needed
Explore AI assistant
A comment starts an automation with different reply paths. Illustrative example.
New comment

“Hi, how much is this?”

Start a conversation
Understand the comment
Buying interestNeeds help
Reply to commentKeep the conversation going
Send a messageChoose the next step
Your flow. Your reply paths.

A comment can be the start of something.

A question under a post. A customer who needs help. Build reply paths that recognise the intent and move the right conversation forward.

Choose the trigger, shape the response and connect the next step.

Explore automations

Every conversation. All the context.

Bring WhatsApp and Instagram together. When a customer needs a person, your team can pick up right where the conversation left off.

Your workspace

Shared inbox

SS
All conversations
Ada · Example WhatsApp
Manual reply
Example conversation
Hi! Can you help me choose a bag for work?
Of course. Do you need space for a laptop, or something smaller for your essentials?
Something small for my everyday essentials.
Bot paused. Your team can take it from here.
Continue the conversation…
AEAda · ExampleCustomer details
Interested inEveryday bag
ChannelWhatsApp
Product enquiry

Looking for something practical for everyday use.

An online shop connects product discovery to an order. Products and prices are examples. Illustrative example.
Off-white trainers, a tan crossbody bag and a pale blue shirt in a boutique product display
The everyday collectionFind your next favourite.
₦28,500
Order receivedOne less step between liking and buying.

They’ve found something they love. Make it easy to buy.

Give your products a home, take orders and accept payments through Paystack. Turn a good recommendation into a clear next step.

Product catalogue Orders Paystack
Explore the online shop
Customer details, tags and a follow-up note stay together. Illustrative example.
AE
Ada · ExampleCustomer details
Interested inEveryday Runner
Shoe size40
Budget₦30,000
Product enquiryNeeds advice
A little context goes a long way.

Looking for comfortable work shoes. Follow up with colour options.

Don’t lose the person behind the enquiry.

Keep customer details, useful answers, tags and notes together. Make every follow-up start with a little more understanding.

Explore customers & leads
A WhatsApp campaign combines a message template, scheduling and an opted-in audience. Illustrative example.
Sarah’s StoreWhatsApp update
Something you’ll love.
New arrivals are here.

Hi Ada, our everyday collection has a few new favourites. Take a look when you have a moment.

Explore the collection
Ready for tomorrowReview. Schedule. Follow delivery.
Approved template · Opted-in audience

Give a good customer a reason to come back.

Send approved WhatsApp updates to customers who opted in. Review your message, schedule the send and follow delivery.

Explore WhatsApp campaigns

There’s more on the horizon.

We’re working on advertising tools for Facebook, Instagram and TikTok, with eligible Meta ads opening WhatsApp conversations.

Preview advertising

Building something of your own?

Bring WhatsApp into your application with the Waabot API. Explore the integration options and developer documentation.

Explore WhatsApp API

A few things you might be wondering.

Here are some helpful answers about Waabot.

Use AI replies, automations, a shared inbox, an online shop, customer records and WhatsApp campaigns in one workspace. Advertising is coming soon and is not available yet.

Still have questions?

Talk with our sales team to better understand the scale of your business and recommend the right plan for you.

Your next customer is already asking.

Give every question a useful next step. Bring your conversations, customer details and online shop together in Waabot.